Thanks Bjorn and Terry for an interesting insight. I learned something here from the Bjorn/Terry exchange.

Keep up the good work Bjorn and Merry Christmas and a Happy New Year everyone!

Don’t mean to beat a dead horse here, but since you went into more details on certain points about the products offered, and how they are presented along with claims… well I would have to question the tactics myself.

As I mentioned before, I have not seen the products in question, and I was commenting from a smart marketer’s view of how to successfully sell products which you aren’t the originator of.

Claiming exclusive rights on original material that’s old as the hills, and forbidding you to sell them if you cancel subscription… wow, what kind of subscription did you have… the mafia gold club?

Oh well, I’ve been informed. Thanks for publishing my comments and the feedback, and keep doing what you’re comfortable with and what works for you.

Until another time, be well and prosper.

In his salesletter he makes several false statements. Firstly, the value of the products. They are heavily inflated and untrue.

Next, he states that the markets are extremely hot and profitable, which is not true. If you try dipping your toes in those markets with the products he’s selling, you’ll get burned and probably won’t make a red cent.

He also claims all you have to do is stick your name on these products and instantly you’ll have “six profitable businesses”. No, you’ll have six products that won’t make you any profits.

I sold these products to their target markets myself, and for the last 7 months I haven’t made a single sale. Why? I sold them straight out of the box. I changed the graphics and put my name on them, so OK, not straight out of the box but I think you understand what I mean.

They’re not profitable. Unless of course you find a micro niche in each of the six niches and change the products accordingly to fit the micro niches. That would take some research. Research takes time. Time equals money. The statements about “instant businesses” are untrue.

Yes, Public Domain is great! Instant products! But you can’t claim exclusivity on material in the Public Domain. Cody does. And the PD he sells isn’t rewritten by any means. The extra material is his, and I acknowledge that, but the main products themselves aren’t. He can not forbid me to sell the main products just because I cancel my subscription.

I’ve always liked Liz, and she refurbish PLR and PD she sells.

I see all your points, they are true and make sense, except most of them don’t apply on Cody Moya

Well I haven’t seen the products referred to, but I still say it’s marketing ingenuity when you can convince people to pay dollars for the same identical thing that everyone else is selling for pennies.

For instance, I have been to a major retailer(target), purchased an item at their price, then saw the same identical item in a “Dollar Store” the same day. The consumer side of me was pissed, but the business and marketing side of me had to admire what happened.

First on my part, I failed to check around. However, on Target’s part, they presented it to me in a different way. Though I could have gotten the item for many dollars less at the “Dollar Store”… I still got the value and benefit from it which I paid.

I learned a great marketing lesson back in the 80s from a guy when I was involved in mailorder. He wrote an ad I responded to which offered a free brand new(not refurbished) latex binding system for securing loose documents. All one had to do was pay shipping and handling.

Do you know what I received? A rubber band! Yep, you heard right, a friggin rubber band. Initially, I was pissed to the highest level of pisstivity( is that a word?). Noone could file a complaint against the guy and get a refund because everyone received exactly what was described, and it did exactly what he said it would do. Rubber is latex! A rubber band binds! So everyone that ordered received as advertised, a latex document binding system.

I a report the guy included, it stated that I’d just been introduced to a new marketing strategy that worked. And work it did because me and everyone else that ordered were living proof of that. The report was very eye-opening and it was a great lesson in ingenious marketing which has served me well over the years.

So, I still tend to attribute what Cody, Liz Tomey, Yanik Silver, David Vallaries, and so many others are doing with PLR, and public domain stuff as great marketing. And they’ve all been around for awhile, and probably will be for a long time to come… doing what they’re doing.

Would I buy something from someone if I know I can get the same identical thing cheaper from somewhere else? NO! Would it be devalued because I paid less for it, but received the same benefit? NO!

Hey, that’s just my take on it from a marketing bird’s eye view.

But he hasn’t, and he didn’t.

He’s taking material that has been sold over and over and over again over the last 2 years, quadruple the price and tries to screw his subscribers over.

Refurbish, ok. But what Cody is doing shouldn’t even be considered re-cycling (i just haven’t had the time to make a new badge), it’s robbery.

For instance, a mechanic writes a report back in 1990 on how to do a tune-up on your car yourself. You come along in 2007, take the same information, give it a new title, cover, and do a little up-dating and are able to make a killing selling it… wouldn’t that be considered great marketing?

There is information written over 70 years ago that is still useful and beneficial to people today. For instance… “how to recognize, prevent, and treat horse colic”… is information found in the public domain written over 70 years ago, but millions of people will buy it today and benefit from it if presented to them.

Considering there are hundreds of thousands of new faces hitting the internet monthly whom haven’t seen most of the information when it was first issued… those new faces will, and are purchasing those “recycled” products and getting some value and benefits out of it.

The same thing is done in the offline world. We all know who originated the automobile, but it’s chevrolet, and others who are making more money off of it than the originator of the automobile by recycling it with new covers, doors, engines, etc…

How many of us trying to market something “new” are making the kind of money Cody is making by “recycling”? Considering the amount of subscribers to all of his memberships, and repeat buyers he gets… there are many many thousands of people receiving value and benefits from what he offers.

I’m not persoanally a great lover or admirer of Cody or anyone else online as far as that matters… however, I do give some credit where credit is due when viewing things from all aspects.

On both of these sites he restricts your usage of the book. ALL of the books on these two sites come from Project Gutenberg. They aren’t even edited. PrivateLabelBooks is currently $29.95/month, and PrivateLabelWholesaler is $97/month.

I’d say Cody’s waaaaay ahead of Ian. Codys content is way older than him and Manila Ian together